Hacking Growth
How Today's Fastest-Growing Companies Drive Breakout Success
Growth is now the first thing that investors look for in assessing and valuing companies. HACKING GROWTH is a method for growth that involves cross-functional teams and continuous testing and iteration. It focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. This book deals with this topic.
Specificaties
ISBN/EAN | 9780753545379 |
Auteur | Morgan Brown |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 320 |
Lengte | 234.0 mm |
Breedte | 153.0 mm |