Inside the Nudge Unit
How small changes can make a big difference
Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This book presents the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour.
Specificaties
| ISBN/EAN | 9780753556559 |
| Auteur | David Halpern |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 432 |
| Lengte | 244.0 mm |
| Breedte | 165.0 mm |