Reinventing Giants
How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform
A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the "world's best" companies.
Specificaties
ISBN/EAN | 9781118602232 |
Auteur | Bill Fischer |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 304 |
Lengte | |
Breedte |