Scoring Points
How Tesco Continues to Win Customer Loyalty
Go behind the scenes at Tesco and learn best practice from the successes and failures of their development of the world's most successful retail loyalty scheme.
Specificaties
| ISBN/EAN | 9780749453381 |
| Auteur | Terry Hunt |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 312 |
| Lengte | 230.0 mm |
| Breedte | 159.0 mm |