The Human Touch
Xavier van Leeuwe (1975) oversees the Consumer department at Mediahuis where, responsible for the wellbeing of some two hundred souls, he generates sufficient income for national and regional news brands to practice sound journalism. Matthijs van de Peppel (1983) has the same position at NRC Media, as director of marketing, data, and service. The authors previously wrote How to Succeed in the Relationship Economy (with Matt Lindsay) and are regular speakers at international conferences.
Lees verder
Specificaties
| ISBN/EAN | 9789047014836 |
| Auteur | Xavier van Leeuwe |
| Uitgever | Atlas Contact, Uitgeverij |
| Taal | Nederlands |
| Uitvoering | E-Book |
| Pagina's | 681337 |
Xavier van Leeuwe and Matthijs van de Peppel, two young media executives, knew their organization faced epic change – or a swift collapse. They deftly applied smart data and technology, but the quantum leap lay elsewhere: in the connections between people, within and beyond their companies. Xavier van Leeuwe and Matthijs van de Peppel describe their journey in ‘The Human Touch’, as adventurers and raconteurs, dreamers and learners. How they and their teams ventured to greater heights, and built robust client relationships. In ‘The Human Touch’, they share the experiences they gathered, the insights gained, the inspiration found in literature and the tools they mastered. ‘A brilliant, practical manual on how to cope with disruption, based on culture and being human. An absolute must.’ Peter Hinssen, serial entrepreneur, CEO of Nexxworks and author of The Day After Tomorrow ‘The authors do an excellent job of joining together their personal experiences with an anthology of modern management theories and modelling.’ Robert-Jan van Berckel, People Partner Northern Europe, Google