The Power of Value Selling

Praise for THE POWER OF VALUE SELLING "Julie provides practical advice and real-world examples for today's complex B2B sales environment. An essential read." -Dale Robinette, Consultant, Vistage Master Chair, Scaling Up Coach "Simple. Impactful. Relevant. This practical playbook for human-to-human connections will become the standard for customer-obsessed companies." -Melissa Widner, CEO, Lighter Capital "Generating scalable, profitable revenue takes work. Make it easier for your clients, sales team, and company by incorporating The Power of Value Selling . It will be one of the best decisions you will ever make." - Tim Marken, Former Chief Growth Officer, Boston Globe Media and Managing Partner, Leonidas Strategy Group "The concept is timeless, and it works. The Power of Value Selling delivers a fresh perspective on how modern buyers want to buy. It is a must-read if you're interested in sales training and coaching." -Richard Eldh, Founder, Emeritus, SiriusDecisions, Inc. and Former EVP, WW Sales, Gartner, Inc. "Technology permeates all facets of business. But how do you sell complex technology? Julie's book shows how. It is the valuable guide you need to accelerate your sales results." - Dan Holmes, VP, Financial Services, Dun & Bradstreet "What you will learn is the critical importance of how buyers want to buy as opposed to how sellers want to sell. The framework addresses this gap. A brilliant read for leaders who want to dominate their space!" -Bradford T. Brown, CEO, BeLegendary.Coach